Our Philosophy
Dare to be different
We created Shapelyne to be different from other beauty product companies to ensure that all of our products not only captures the aesthetic of our brand, but also brings real value to the consumers.

WE MAKE EFFECTIVE PRODUCTS
THOUGHTFULLY
Just For You
In each of our product, our team work closely with our lab partners to develop the most optimal formula possible.
Our products are the result of a lot of trial and error to ensure its effectiveness. That is one of the reason why we do not add fragrance and additives that does not directly contribute to the effectiveness of the product.
After the formula was finalized, the final product undergoes additional testing to verify its effectiveness before we release the product to the market.
Our products are the result of a lot of trial and error to ensure its effectiveness. That is one of the reason why we do not add fragrance and additives that does not directly contribute to the effectiveness of the product.
After the formula was finalized, the final product undergoes additional testing to verify its effectiveness before we release the product to the market.
BRAND PROMISE
What our customers can expect

Certified
All of our products are registered with BPOM (Badan Pengawas Obat dan Makanan) a.k.a. Indonesian Food and Drug Authority. While in Singapore, we are registered with HSA (Health Sciences Authority). In addition, all our products are also certified halal.
Quality
Shapelyne is commited to only use the highest quality ingredients. To ensure the quality of our ingredients, we sourced our active ingredients from reliable sources from all over the world. For example, Gold Contouring™ formula main active ingredients are sourced directly from Europe.
Non-toxic
All our products are appropriate for all skin types: they’re non-irritating, fragrance free and paraben free. Our main focus is on formulations with small molecular structure that’s easily absorbed and effective active ingredients that will give the best result possible. We eliminate all the non-essential additives to minimize possibility of irritation and side effects.
Environmental Protection
As a company, we’re making an ongoing commitment to the environment, our customers, and our team that we will always seek to improve and innovate when it comes to our products and packaging.
Our Commitment
WE MAKE EFFECTIVE PRODUCTS THOUGHTFULLY
BPOM Certified
HALAL Certified
HSA Certified
Quality
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